Wrath Arcane Frank151.com Blog Interview: March 2010
Interview: Nathan Peracciny
There are two types of people—those that get it and those that will get it eventually. The reason for this is perspective and positioning. It's like this, stand two inches in front of any image or object. The amount of information you have to work with is going to be limited. Nine times out of ten you're going to miss something. Now try taking a few steps back. I guarantee things will begin to look different. Perspective and positioning are key with creativity and concept development.
A few years ago I came across the website for Cleveland, OH-based brand Wrath Arcane. Their product really grabbed my attention. Their cuts have a strong design purpose. Each piece has just the right amount of added detail to really resonate. I was intrigued to find out they were not from one of the bigger markets.
This winter I had a chance to talk with Sean Bilovecky of Wrath Arcane about the brand and the inspiration that thier location has provided for them.
Can you give me a brief history on how Wrath Arcane came about?
WRATH ARCANE started in January of 2006. Brian called me and asked me if I would work on a private label for his store (
www.clothingbrigade.com) in Cleveland. From there we just grew from one season, to the next, to where we are now. Cleveland is a perfect example of what can happen to a region when you remove its ability to produce “things.” That’s why it’s really important to us to keep all of the production for the brand in the US. Being from / based here also informs our minimalist approach to designing clothing.
Full interview/way more pictures after the jump.
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