New Balance X 686

686 is an INDEPENDENTLY rider owned and operated technical apparel and outerwear company started by Michael Akira West that is fully aimed to satisfy the Snowboarding massive.

For the first time, privately held global footwear company New Balance® and 686 have come together to introduce a winter collection of boots, footwear, outerwear and accessories. The collection is a perfect combination of historical legitimacy, quality craftsmanship, technical wisdom and progressive minimalistic design. They call it: 686 Times New Balance.

At the forefront of the 686 X New Balance collection is the 580 Times New Balance Snowboard Boot. The boot combines proprietary New Balance patented technologies including Rollbar ® stability and Abzorb® cushioning along with 686 BOA® FOCUS system and Recco® avalanche technology. The result is a fully functional, technically advanced snowboard boot with a sneaker-like fit.

Also, 686 has a new website that is newly revamped and refreshed that contains the line-up of the season’s hottest outerwear for men, women and children but also loads of technical information and limited releases, videos, athlete bios, photos and updates from the 686 family around the world. Check it out here.